Tabasco: Tomato

Advertising Agency: Ogilvy Johannesburg, South Africa
Creative Director: Jonathan Beggs
Art Director: Mike Martin
Copywriter: Alison Hingle
Photographer: Michael Lewis
Retoucher: Rob Frew
Published: April 2008

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7 comments

babyblue's picture
babyblue
14 pencils

oversused idea. I've seen it a hundred times in different ways. still nice art

NatalieM's picture
NatalieM
1687 pencils

As literal as this is for Tobasco, I think it could be used for a stain remover, too. True the imagery has been done. This has still been captured well.

FreshID's picture
FreshID
30 pencils

it´s a mees, and tell me Alison Hinglewere were is the copy ?

ace85le's picture
ace85le
3939 pencils

It's overused for us marketers, but for consumers maybe not. They are not exposed to this type of ads everyday. If an old idea is executed in and old way, but to a new target segment, then it's still new.

And yes, the effect is nice.

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redlightman's picture
redlightman
32 pencils

brutal visuals really cool shit

Andy-B's picture
Andy-B
280 pencils

Cool art work

Guest's picture
Guest

why class?

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