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Pasta

Agency: 
Published/Aired: 
April 2008
Description: 
Advertising Agency: Ogilvy Johannesburg, South Africa
Creative Director: Jonathan Beggs
Art Director: Mike Martin
Copywriter: Alison Hingle
Photographer: Michael Lewis
Retoucher: Rob Frew

Comments (22)

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Highest Rated

Guest commenter's picture
Guest commenter

Beautiful art direction on all 3 executions, sure the idea is average but the crafting makes up for it. Well done.

thirty6chambers's picture
thirty6chambers
Activity Score 1464

alka-seltzer anyone?

cherrydarling's picture
cherrydarling
Activity Score 28

chupa chups anyone?

primo_susto's picture
primo_susto
Activity Score 440

my "diarrhea this morning" anyone?

lchiesi's picture
lchiesi
Activity Score 130

jajaja, cabrón jajajajaja

brain123's picture
brain123
Activity Score 830

Enough with the exploiting food!

LeeHarvey's picture
LeeHarvey
Activity Score 3045

Yeah, ban the Talibasco!

annwhy's picture
annwhy
Activity Score 8

)))

salamandos's picture
salamandos
Activity Score 1947

what the hell

ivanshowfine's picture
ivanshowfine
Activity Score 131

hmmm me parece bueno siend o la direccion de arte un desatre, por eso llevar el beneficio de picante pasando de fuego ahra a xplosion me alcanza a linquear...... buen outstanding, pesimo arte

askon's picture
askon
Activity Score 433

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

AD1014's picture
AD1014
Activity Score 307

so, does every agency in the world have a piece of the tabasco business? sure seems so.

pierrelastname's picture
pierrelastname
Activity Score 2869

exploting the resource....

you_are_a_dick's picture
you_are_a_dick
Activity Score 24

I like the way the logo is presented. I like how they masked the bottle and kept the contour of the label.

David Hasselblad's picture
David Hasselblad
Activity Score 120

Yeah the logo is nicely done. The ad's not bad but I've seen this exploding food waaaaay too many times already.

Ice Lenny's picture
Ice Lenny
Activity Score 40

Ruuuuun! Tsunamiiiii! I fear for my stomach.

Rattatat's picture
Rattatat
Activity Score 48

I like the packshot.

drunk dave's picture
drunk dave
Activity Score 1066

Very nice, such a change when we see the normal Tabasco shit. And the message is clear, visually beautiful and f'ing rocks. Hot sruff.

NatalieM's picture
NatalieM
Activity Score 1685

Explosive flavor and heat. I get it. I'm glad you left it to the image and didn't use "explosive" in any copy.

Whitefang's picture
Whitefang
Activity Score 509

Doesn't do anything for me, nice shot though

adslim9's picture
adslim9
Activity Score 4

Tabasco is not explosive at all, its pretty sweet by my standards

redlightman's picture
redlightman
Activity Score 32

Nice picture nice photo

Guest commenter's picture
Guest commenter

Beautiful art direction on all 3 executions, sure the idea is average but the crafting makes up for it. Well done.

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