Tabasco hot sauce: Water
Advertising Agency: Ogilvy Johannesburg, South Africa
Creative Directors: Gerry Human, Fran Luckin
Art Directors: Thule Ngcese, Mike Groenewald
Copywriter: Taryn Scher
Illustrator: Karoline Friese
Photographer: Pierre Peters
Published: June 2007
18 comments
Love you all in the creative team!
Jaggy, MICA Ahmedabad
sorry, but I'm just too bored with ads that tell me the tabasco sauce is SO HOT.
anyone noticed the brand name?
it's just the same same shit again and again and...just boring.
AdArena: Sex Sells
http://www.adarena.net
yeah you're right! lets say "so red" or "cute little bottle"
Funny!
missing exclamation points with the hands, or something else showing the emergency.
But cool.
That is awesome! Thanks!
great work, im speechlessQQ
Cool one.
Just a tought: The time one takes to represent the 'glass of water' in that language should be enough to go to the bathroom, spit the Tabasco and wash your mouth. THEN you drink the water! Otherwise you'd burn your tongue!
excelente
the best of the month?
excelent!
weak
just logged in to say DONE!!!
http://www.advertolog.com/paedia/prints/2003/10/24/50631/
sorry but you have to log in to enlarge the image.
year: 2003
product: kissmint
won some prizes
Also been done for halls.
http://adsoftheworld.com/media/print/halls_sign_language
)
>>>> That's not an ad. THIS is an ad.
I find it so boring. It's probably one of the first things you can come up with when thinking a yet-another-hot-sauce ad. Honestly, it's just a sauce. Cut it out with the wittywannabe print ads, it gets tiring after so many years.
Besides, what's the catch? Almost every agency in the world gets to deal with a hot sauce account? Is it that big of a business? How come mayonnaise or mustard don't get that much attention? If I were a mayo, I would be heading a protest right now.
Regards.
so so
really neat, even though is another tabasco ad saying "this sauce is hot" i think is a different approach, its some how refreshing. Any how that's the most important attribute of the product, that it is hot, there's nothing else relevant to say about tabasco sauce.