Tabasco: Bouillabaise

Tabasco: Bouillabaise

Advertising Agency: Ogilvy Johannesburg, South Africa
Creative Director: Jonathan Beggs
Art Director: Mike Martin
Copywriter: Alison Hingle
Photographer: Michael Lewis
Retoucher: Rob Frew
Published: April 2008

Your rating: None Average: 3.7 (9 votes)

Comments

And for the fourth ad, we should show a toilet.

http://justkiddingbutseriously.wordpress.com/

I think these are pretty cool though.

http://justkiddingbutseriously.wordpress.com/

I don't get it... tabasco is a bomb? Someone can explain me?

WTF There are TVCs of this EXACT idea for Premium soda crackers... BADVERTISING ad its finest!

Sorry mauricio, no-one can explain you...

I think I can explain the ad though. Tabasco ads a hot spice to food. So much so that with a small stretch of the imagination, you could call it 'explosive'. The creatives on this one must have seen the gazillion other ads with exploding food and thought "Hey, we could use this for Tabasco! We're brilliant!!"

If this is a much better use of the exploding food than the crackers one did.

so easy

STRTLRS's picture

I personally think flying calamari are going to sell the shit out of this product. And oh yeah, Tabasco isn't that hot; it's more sour than hot. Any hot connoisseur would know that. Paris Hilton is hotter than this.

www.storytellerscreative.com

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