Symantec: Baby

Best to keep some windows closed.
Norton Internet Security. With pop-up filter and parental control.
Symantec. Internet Security

Advertising Agency: Leo Burnett, Milan, Italy
Creative Directors: Enrico Dorizza, Sergio Rodriguez
Art Director: Matteo Fabi
Copywriter: Gianluca Sales
Photographer: Eolo Perfido

26 comments

Guest's picture
Guest

Brilliant, I like it, very expressive and there is no need to explain any further

redaroguitijani's picture
redaroguitijani
62 pencils

Brilliant, I like it, very expressive and there is no need to explain any further, good job guys!!!
LB casablanca

Guest's picture
Guest

UN SIMPLE JUEGO DE PALABRAS

"VENTANAS"

Guest's picture
Guest

it is very strong design because it is easy to understand and communicate clearly with the main message to the audience. it is very effective and powerful design

Guest's picture
Guest

unl juego de palabras?

windows are windows (pop up windows)
windows are the way the viruses attacks

so, stay on the ad
you can like it or not, but it's not a pun

zaina's picture
zaina
85 pencils

very strong design and very effective. it communicate to the audience directly and strike them with the harsh reality.

Guest's picture
Guest

cud've done away with the first line. brilliant still

Jaap Grolleman's picture
Jaap Grolleman
6996 pencils

Maybe the 3 characters in the window could have been better but apart from that, bravo

gravity's picture
gravity
181 pencils

now that's a good one with minor design issues... i loved the copy.

Guest's picture
Guest

Windows-windows.

First idea

Next.

Guest's picture
Guest

jealous jealous
you're just jealous :D

zaina's picture
zaina
85 pencils

the most beautiful thing in this design is the clear message which make the audience realize the level of the danger the designer referring to. great design, great concept

premc's picture
premc
917 pencils

gud one !
8/10

radical

hagemony's picture
hagemony
335 pencils

i don't disagree with you zaina.

Davai's picture
Davai
615 pencils

First idea, something very similar has been done in France. But i like the line.

talkingisfree's picture
talkingisfree
2620 pencils

I don't like this. Is like a bad joke. Is clear, ok, but not good. The photo is really, really bad.

lucdesaulniers's picture
lucdesaulniers
1147 pencils

Totally agree. Kitch

Andrea Afeltra's picture
Andrea Afeltra
96 pencils

Maybe the pun is a little banal, but in my opinion it's a nice ad.

Guest's picture
Guest

Job well done. 9/10

krautland's picture
krautland
3220 pencils

boring.

Guest's picture
Guest

I don`t like, i think that is a very ban idea, and the art its so low quality.

silvi's picture
silvi
4172 pencils

Creo que el único personaje que reopresenta un peligro real para la nena es el tipo de negro con cara de pervertido.
Los otros son cómicos, fuera de contexto.
Y qué significa la camisita celeste en el marco? Alguna decoración estilo italiana?
No me gusta la gráfica en general., aunque la idea puede funcionar mejor ejecutada.

Guest's picture
Guest

I like it!

Gualcor's picture
Gualcor
972 pencils

Best to keep some windows closed: Buy a Mac

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

Juan Cabral's picture
Juan Cabral
709 pencils

Effective, but boring.

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

rolling.stone's picture
rolling.stone
2740 pencils

agree

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