Swiss Life: Life’s Turns In A Sentence, 5
I like working with you is impossible.
For all life's twists and turns: Flexible financial plans.
Advertising Agency: Spillmann/Felser/Leo Burnett, Zurich, Switzerland
Creative Director: Peter Brönnimann
Copywriters: Thomas Schöb, Simon Smit
Art Directors: Reto Clement, Daniele Barbiereo


5 comments
So simple yet intense. Don't we all have the same boss :-)
Take a bow thomas and simon. You've made the other look redundant.
shahid
this is shit as in shit.
outsmart me, if you can
Good copywriting.
Unfortunately, good copy writing too.
http://adsoftheworld.com/media/print/bens_insect_repellent_camping
I'm curious if it was ripped off. Would like to know how famous the bug repellent ads were.
Above all, the copywriter knows if its original.
Clever, and so right. Congratulations.