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Life’s Turns In A Sentence, 12

Agency: 
Published/Aired: 
May 2013
Description: 

Print advertisment created by Leo Burnett, Switzerland for Swiss Life, within the category: Finance.

I'll love you till the end came unexpectedly.
For all life's twists and turns: Flexible financial plans.

Comments (7)

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Highest Rated

kleenex's picture
kleenex
Activity Score 45986

So what. I still like it.

certaintly's picture
certaintly
Activity Score 3994

also hilarious.

too many though, getting to be overkill

GrumpyArtDirector's picture
GrumpyArtDirector
Activity Score 858

Ok, guys, it was a great campaign last year, but coming up with some new executions of the exact same idea to try and snatch a few more awards is just lazy.

Andrej Troha's picture
Andrej Troha
Activity Score 613

Beating the 2011 idea to death... yes, that's just lazy.

kleenex's picture
kleenex
Activity Score 45986

So what. I still like it.

Andrej Troha's picture
Andrej Troha
Activity Score 613

Don't remember forbidding you liking it...

jackblack's picture
jackblack
Activity Score 2355

Not a bad word play. But it's definitely not the Economist.

jbuckingham's picture
jbuckingham
Activity Score 907

Did Ben's Insect Repellent do this first?

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