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The Planet

Agency Network: 
Published/Aired: 
June 2012
Description: 

Print advertisment created by Leo Burnett, France for Swiffer, within the category: Electronics, Technology.

Reach unexplored places – Swiffer XXL the telescopic duster.

Advertising Agency: Leo Burnett, Paris, France
Creative Director: Xavier Beauregard
Art Director: Yann-Gael Cobigo
Copywriter: Mathieu Grichois
Illustrator 3D: Antoine Magnien / Mugshot

Comments (2)

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Highest Rated

stickynotes's picture
stickynotes
Activity Score 1094

somehow makes swiffer sexy.. but then.. it's only swiffer!
maybe aimed at the wrong target group.

stickynotes's picture
stickynotes
Activity Score 1094

somehow makes swiffer sexy.. but then.. it's only swiffer!
maybe aimed at the wrong target group.

kleenex's picture
kleenex
Activity Score 49042

I do not think it is going to sell the product.

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