Swedish Committee for Afghanistan: Pen
Knowledge can set you free.
Members of SAK support education for boys and girls in Afghanistan. Knowledge and equality are the fundamentals for development. Join us. Thank you for your support.
Advertising Agency: Publicis Stockholm, Sweden
Art Directors / Copywriters / Illustrators: Martin Edman, Philip Ahlqwist
Account Director: Magnus Svensson
Published: December 2008


16 Comments
nice idea.
Simple ideas are the best !
excellent concept
The pen is stronger than the sword...
Sorry, but it's a very old concept.
Of course it's an old concept. And taking known concepts and utilising them in a way to promote something has a name: advertising. Please feel free to reinvent the wheel with all of your concepts but forgive the rest of the world for identifying an association.
Having said that, I think the ad could do more. The imagery has a strong connection and is emotionally evocative but I feel the copy is a bit of a let down. For me it doesn't connect with the imagery as well as it could but that might be a translation issue.
- The only thing more rare than a good ad is a good guest comment -
- The only thing more rare than a good ad is a good guest comment -
Good concept but old. Sorry!
izmild
http://uniquetvcomm.blogspot.com
cool work...
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Everartz
| Everartz |
long time no see :)
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www.itonijesve.com
good concept.
http://karanraghav.blogspot.com/
Booooooring.
it's the same idea that use the designer fukuda in his work called "victory", nothing new...
Hi everyone, from argentina...
Haha... argentina here too.
I was gonna say... "Fukuda anyone???" but you beat me to it.
This guys need to brush up on their design books.
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http://mimundoenotromundo.blogspot.com/
nice
www.barcreativo.com
Clean and simple. It works.
-Natalie
http://www.nataliemarion.com
cool work...
que el diccionario detenga las balas. joaquín sabina.
Good thought.!!
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tausif