Svitol: Bricolage's hell

Damn things over.
The best lubricant.

Advertising Agency: Bcube, Milan, Italy
Creative Directors: Francesco Bozza, Sergio Spaccavento
Art Director: Domenico Montemurro
Copywriter: Martino Lapini
Illustrator: Manlio Truscia
Account: Sabrina Montemurro
Published: February 2013

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8 comments

eins-eins-null's picture
eins-eins-null
867 pencils

okay... i really like the illustrations. BUT, as we say in germany: häh?

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

I think the illustration is great too, and line is probably lost in translation. Not sure what it's trying to say.

kleenex's picture
kleenex
26878 pencils

The art is better than the rest of the ad.

Spanky's picture
Spanky
4898 pencils

Some things in life make sense. Others, not so much.

morse's picture
morse
15659 pencils

Lovely, doesn't need a line.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

cvchitale's picture
cvchitale
1238 pencils

ehh??

Klara K.'s picture
Klara K.
2695 pencils

I've seen this execution quite a lot of times during the last year.

erme's picture
erme
10 pencils

I can't even see what's going on in there....
plus...we have already these:
http://adsoftheworld.com/media/print/guinness_rock_to_the_top
http://adsoftheworld.com/media/outdoor/samsonite_heaven_and_hell?size=...
and execution looks cheap....

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