Surfrider Foundation: Boot

Be proud. Beach cleanup days from 22nd to 25th of March.

Advertising Agency: Y&R, Paris, France
Executive Creative Directors: Jorge Carreno, Robin de Lestrade
Art Director: Guillaume Auboyneau
Copywriter: Ugo Fossa, Eric Lavenac
Photographer: Ilario Magali
Account managers: Clément Chovin, Aure Tessandier

Published: 
April 2012

22 comments

mockingbird's picture
mockingbird
238 pencils

i love the set.great work paris!

pierrelastname's picture
pierrelastname
2869 pencils

nothing special..... Seems you are friend of them ah?

mockingbird's picture
mockingbird
238 pencils

so how do you feel after this campaign picked up a cannes gold this year? :)

Reality Check's picture
Reality Check
2211 pencils

Y&R, Paris, should be proud.

karruza's picture
karruza
290 pencils

the name of the event and the copy is already supportive, good afterall..

alausa's picture
alausa
1426 pencils

Yes Karuza, the good intention is half the victory.

jackblack's picture
jackblack
2314 pencils

More trash portrayed as sealife for umpteenth million time.

kleenex's picture
kleenex
39649 pencils

not special at all.

mockingbird's picture
mockingbird
238 pencils

@ zarski, i do not praise friends. remember, never imply your own habits on any one else :) i genuinely felt this is a good campaign. i don't think you like what this campaign is trying to say?

everartz's picture
everartz
7609 pencils

informative, yet in a fun way...

| Everartz |

abmontoro's picture
abmontoro
6 pencils

Great work!

Temple's picture
Temple
11035 pencils

Expected, given the brief.

thedesignaddict's picture
thedesignaddict
5403 pencils

Nicely done.

salil.sharma's picture
salil.sharma
2414 pencils

This one Awesome all of Them.

saya's picture
saya
353 pencils

Beautifully created! Again and again am looking @ this ad!

vlads's picture
vlads
539 pencils

i love this casual picture combining copy. This Strikes!

somecopywriter's picture
somecopywriter
1110 pencils

Great style and good idea. Well done.

somecopywriter's picture
somecopywriter
1110 pencils

Great style and good idea. Well done.

10pencils's picture
10pencils
148 pencils

Beautiful. I'm jealous.

shahidali's picture
shahidali
4069 pencils

Pardon me for saying it 'ugly'. Reminds me of mr. whipple. Job done through wrong route.

shahid

advocate's picture
advocate
268 pencils

a nice pose but nothing special

campbellcoha's picture
campbellcoha
339 pencils

Did you guys enter this into the Young Ones show too?

teamarnie.com

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