Surfrider: Container

It takes many generations for plastic to disappear.

Advertising Agency: Y&R, Paris, France
Creative Director: Pierrette Diaz
Art Director / Copywriter / Illustrator: Eric Esculier
Print Production: The Shop

7 comments

talkingisfree's picture
talkingisfree
2586 pencils

This is a great campaign

instant coppee's picture
instant coppee
45 pencils

superb clarity of idea... clean, simple copy... great communication... welldone!

satish singh
creative director, max l'agence

ironman1979's picture
ironman1979
1082 pencils

Well done Eric!

Advertising in funnier than making weapons.

kleenex's picture
kleenex
29454 pencils

I say it works.

sold's picture
sold
3219 pencils

and two borned from one?
it is more like an organogram than a genealogical tree for me

Zarathustra's picture
Zarathustra
60 pencils

Simple, clear, attractive. Top work

Thus spoke

underscores's picture
underscores
121 pencils

agree, surfrider ads always been creatives and this one is great too !

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