Suraj Electronics: Pixels, 1

If two pixels can tell you a story, imagine what millions can.

Advertising Agency: JWT, New Delhi, India
Creative Director: Soumitra Karnik
Art Director: Kunal Gaur
Copywriter: Sachin Das Burma

30 comments

MtotheB's picture
MtotheB
8 pencils

Titanic

silvi's picture
silvi
4172 pencils

yes! The boat scene!

rehpani's picture
rehpani
312 pencils

YES, TITANIC!!!

lucdesaulniers's picture
lucdesaulniers
1147 pencils

Titanic

michdec's picture
michdec
440 pencils

hahaha I love this one!!

misterpanda's picture
misterpanda
282 pencils

chocolate + candy mmmm

pepsiice's picture
pepsiice
253 pencils

titanic! easiest ! lol

hatxi83's picture
hatxi83
25 pencils

TITANIC!

tchifi's picture
tchifi
164 pencils

wonderful campaign, absolutely love it ! well done.

lynz's picture
lynz
104 pencils

Titanic

lynz's picture
lynz
104 pencils

Titanic

paketa's picture
paketa
618 pencils

Titanic

Axl's picture
Axl
266 pencils

Titanic

Davosk's picture
Davosk
4815 pencils

Cinatit.

raghavendra's picture
raghavendra
232 pencils

fresh!

xcreativity's picture
xcreativity
2374 pencils

great visual

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

This is has to be the best campaign I have seen on this site so far and I think someone mentioned it picking up metal... I have to agree...

Awesome! Awesome! Awesome! Awesome! Awesome!

JWT New Delhi, make space on your shelf for a Cannes statue, you deserve it...

Good luck!

bobby666's picture
bobby666
1460 pencils

great campaign guys. salute.

Imagepro's picture
Imagepro
112 pencils

Simple and great I give 6 stars :)

Dzsoi's picture
Dzsoi
6312 pencils

They are cheating slightly (these pixels have arms and so), but still a very cute idea.

sintra's picture
sintra
699 pencils

titanic of course ! great campaign !

Viranica's picture
Viranica
230 pencils

Yayayay I agree, This is has to be the best campaign I have seen on this site so far as well.

rolling.stone's picture
rolling.stone
2740 pencils

what should have been done for a brand (i.e. sony or some other of same repute) is being done for a retail store ?

excellent piece of advertising (my only grouse, had it been done for some international brand, it could have find space in top magazines across the globe, unlike this time)

well done JWT

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~ Quite obviously, I have gathered no moss ! ~

rohit_bharati's picture
rohit_bharati
75 pencils

very nice!

faiziart's picture
faiziart
54 pencils

jwt yes thats really great work!

second_creator's picture
second_creator
754 pencils

proud idea

copywriter

Jitendra Nate's picture
Jitendra Nate
11 pencils

Its Brilliant Thoughts!

Jitendra Nate

jitendranate@gmail.com

www.einformationmedia.com

Jitendra Nate
(Reporter - Drama Writer - Art Director)

csricharan's picture
csricharan
17 pencils

nice thought but what is the whole communication really saying about the store? that it has LCD TVs with full HD? big deal. there are many stores which will give you LCD TVs with full HD. why not dig deeper and find something that gives a customer a more compelling reason to visit Suraj?

would you do the same if it was your brand and your money?

makelogobigger's picture
makelogobigger
417 pencils

nice one... winner? shud be :)

STFU and Make the Logo BIGGER!

luciacfc's picture
luciacfc
744 pencils

i really like the idea.. but the background colour also adds a lot to the "story".. kind of feel the background should be white..

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