Super Menthol Chewing Gum: Fresh Breath, Onion

Get that onion off your mouth
Super Menthol

Advertising Agency: Leo Burnett, Istanbul, Turkey
Executive Creative Director: Yasar Akbas
Creative Director: Engin Kafadar
Art Director: Selim Unlusoy
Copywriter: Bahadirhan Peksen


ace85le's picture
3939 pencils

A chop board? This campaign is so messy on so many levels, though they're trying to minimalize everything. What a shame.


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Rabubi's picture
560 pencils

I'm pretty sure that is supposed to be chewing gum under a desk. I don't think its messy; except the line. That's messy.

Billoughsby's picture
5097 pencils

Ah yes, it's all perfectly clear now: Old gum stuck under a desk, shaped exactly like an onion, and minty fresh breath. Come again...

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

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