The idea is good, but it would be better if they had of actually took a night shot with a slow shutter speed and gotten that real blur that happens in night shots. This looks too fake - the woman is crisp even though she's moving as fast as the hair.
Hello everybody
Many of You gave the example of NIKE that have done it before Sunsilk. But there others ads which have done that. Why did you remember only NIKE?
Do you think that all ads have copied NIKE? If Yes, tell me please what are that ads. I wanna know.
I m interested on this discussion because I'm writing a Memory for stydies. Thanks for the responses.
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The idea is good, but it would be better if they had of actually took a night shot with a slow shutter speed and gotten that real blur that happens in night shots. This looks too fake - the woman is crisp even though she's moving as fast as the hair.
Wrong. The idea was good a few years ago for Nike. For this product it is simply first thought, USP exagerrating shite.
Isn't that practically the basis of modern advertising you just called shite.
There's something new in this campaign.
The credits?
That reminds me. Do you know who did it?
...
No, sorry Ivan.
i love the copy:)!!!!!!!!!!
Hello everybody
Many of You gave the example of NIKE that have done it before Sunsilk. But there others ads which have done that. Why did you remember only NIKE?
Do you think that all ads have copied NIKE? If Yes, tell me please what are that ads. I wanna know.
I m interested on this discussion because I'm writing a Memory for stydies. Thanks for the responses.
RimKa
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