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Sun-Rype: Raspberries
Made with real fruit goodness.
Advertising Agency: DDB Canada, Vancouver, Canada
Chief Creative Officer: Alan Russell
Creative Director: Dean Lee
Art Director: Angela Sung
Copywriter: Neil Shapiro
Account manager: Aliya Kara
Print Producer: Scott Russell
Planner: Kimberly Clifford
Photographer / Retoucher: Paul Lang
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Comments
witty and relevant campaign, good stuff.
Love the fresh art direction of all 3. I wanna go out there and try the stuff!
Decent Strategy...
Though I would take some more efforts on Product Photography though... just too common angle for this strategy to SIP in...
Overall goodone!
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