Sunnybrook Hospital: Cardiac

His heart belongs to his wife. That's why it matters.

Advertising Agency: Dentsu Canada, Toronto, Canada
Creative Directors: Deborah Prenger
Art Directors: Deborah Prenger
Copywriters: Glen Hunt
Photographer: Russell Monk
Account supervisor: Sharon Hill
Producer: Winnie Alford (Second Unit)
Assistant producer: Cameron Moffat
Production: Panic & Bob
Director: Russell Monk
Cinematographer: Jordan Eady
Editor: Mariam Fahmy
Online editor: Paul Binney
Internal editor: Kris Robert
Music composer: Grayson Matthews
Online: Lollipop
Sound design: Grayson Matthews
Recording studio: Grayson Matthews
Colourist: Chuck Nosworthy
Published: November 2009

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7 comments

federo's picture
federo
781 pencils

I´m absolutely in love with this campaign
in spite of a little "old" art

texts are simple and brilliant
and concept is incredible strong

thanks

everartz's picture
everartz
7611 pencils

im not in favor with the art not even a single bit.. maybe the copy is a bit emotional but thats all

| Everartz |

satrianee's picture
satrianee
3748 pencils

emotions make us fell wrong easily... This guy should "matter" even he is not related to anyone.. The copy is not ok as it is in the breast cancer one.

WillyLatasa's picture
WillyLatasa
616 pencils

This copys are not very good, i donw like them at all.. What heppened with the art?

"Bright ideas bring better results"

rolling.stone's picture
rolling.stone
2740 pencils

there is one relation even more emotional - mother & son

had they shown that, i would appreciate even more

btw still i like it

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~ Quite obviously, I have gathered no moss ! ~

rolling.stone's picture
rolling.stone
2740 pencils

there is one relation even more emotional - mother & son

had they shown that, i would appreciate even more

btw still i like it

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~ Quite obviously, I have gathered no moss ! ~

bobby666's picture
bobby666
1460 pencils

keep it up... it works brilliantly

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