Cigarette Sex, 1

August 2013
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In Brazil, "motel" is something like an hourly hotel that people use for love encounters. So, to celebrate the Brazilian Tobacco Awareness Day, we decided to send a message for less smoking and more sex, after all, the loss of libido is one of the many problems caused by smoking.

If you think there's nothing better than a smoke after sex, try having more sex.
August 29th. Brazilian Tobacco Awareness Day.

Advertising Agency: Casablanca Comunicacao, Belo Horizonte, Brazil
Creative Director: Maurilo Andreas
Art Director: Celso Bastos
Copywriters: Daniela Brandão, Maurilo Andreas

Comments (4)

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maurilao's picture
379 Activity Scores

Well, Fernando, I guess the concept of smoking after sex is already out there and the ad just offers a differente perspective. I really don't agree with your point of view but thank you for your opinion.