Sunlight Anti-bacterial Dishwashing Liquid: Lunch Box

Sometimes bad things happen to good lunch boxes.

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Art Director: Juliet Honey, Miguel Nunes
Copywriter: Konstant Van Huyssteen
Photographer: Mark Lanning
Published: June 2009


thaistylez's picture
224 pencils

what is that scary bug ?

J Designer's picture
J Designer
2420 pencils

It’s a Weta. These are mostly found in New Zealand but there are similar species around the world. Unless a cat brought it in it’s really unlikely to see a Weta inside.

alan's picture
19 pencils

No, it's actually called a Parktown Prawn and South Africans do find them inside their houses at certain times of the year.

J Designer's picture
J Designer
2420 pencils

Sorry my mistake, but it dose look very similar to a Weta.

silvi's picture
4172 pencils

This is a little more clear than dog piece

Quinner's picture
48 pencils

Seen this idea before. But like it nonetheless

Patata Casada's picture
Patata Casada
118 pencils

Ok, i don't like this one... Well, the idea is still good, but that bug is a bit disgusting...

Phil Lestino's picture
Phil Lestino
1686 pencils

Just squish the bug...don't protect it with a lunchbox...unless of course the bug was her lunch and she just dropped it accidently

ek kanya's picture
ek kanya
814 pencils

?? didnt get it?

am an advertising junkie | read my flog at

xcreativity's picture
2374 pencils


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bad astronaut's picture
bad astronaut
544 pencils

Feed it to Bear Grylls!

brandingworthspreading's picture
648 pencils

The idea is average, but the bubbly logo is out of context.

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