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Advertising Agency: Leo Burnett, Sydney, Australia
Creative Director: Mark Collis
Art Director: Chris McMullen
Copywriter: Will Edwards
Photographer: Gary Sheppard
Published: January 2007
Comments
Lovely art direction.
superchill artdirection.
but this one is better than the boxer.
btw, as much as I like 4x4 drive cars, I never liked the subaru design. but these ads show the car in such a lovely fashion, I'm falling for them!
well done by the agency guys.
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No doubt, this is really cool artwork. But the analogies are way overdone .
Eeeee, studio shot. I feel your pain. My car client can never "track down a car" for us to shoot.
Good attempt, unfortunately the retouching just wasn't there yet. Lighting on the car is off.
*
I'm indifferent to these. And indifferent don't sell cars.
I agree with kgeiger - these feel a little forced. This one is damn beautiful though.
Maybe all horses should be like this then they wouldn't suffer from equine Influenza!;)
Great image. I doubt if the car should've been included as it waters down the impact of the idea for me. Though the whole idea of using horses as a symbol of power/performance has been done before - BMW for example. Executionally however, this is different. Well done.
Tend to agree, with AINA.
Feels heavy handed, otherwise.
>>>> That's not an ad. THIS is an ad.
Heeeeey! The eighties are back! Really cool, this retro-airbrush-look...................
this ad dosent make me LOOK-UP to the car
definitely doesnot make me want to buy it
-- yes great art direction, nice concept, nice work ----
BUT WHERE IS THE 'AD'?
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