String Beauty: Optimize the sun
Advertising Agency: JWT Paris, France
Creative Directors: Ghislain de Villoutreys, Olivier Courtemanche
Art Director: EL Zoghlami Ahmed
Copywriter: Neil Ward-Baskin
Photographer: Marc Da Cunha Lopes
3D Designers: Waldo Lee, Thomas Veyrat
Art Buyer: Emmanuelle Collin
General Director: Olivier Sebag
New Business Director: Anne Doizy
Strategic Planner: Marc Reynolds
Published: March 2009
23 Comments
a bi NO.
what do you have againt bisexuals ?
I meant to say: A big NO :)
Is it a solar panel or venetian blinds?
que sera sera
Great work
This is actually really clever...IF......it was ambient!!!!
i like it i wished the art direction was richer
The man who stops advertising to save money is like the man who stops the clock to save time
Wow, very smart idea... I like it alot.
fantastic!!!!
lousy, bad, stupid.
that is truely a quality comment! ;)
that is truely a quality comment! ;)
just like your comment !
very good
if you understand it , you'l like it
needs to much time to get to the point. don't like the idea neither.
Ok, it gets your understanding if you change the title to "Optimum protection from the sun" , which goes to show the 3rd-class citizenship which copywriters in AOTW submitted works unfortunately have.
Thanks for your title. It makes sense now.
Definitely not a fan. I think I would like it better if it was easier to understand, though.
muy buena ejecucion, idea buena pero muy bien sacado el provecho en arte.
Buena dirección de arte, mala idea!!!
perfect!
mummy mummy hon
shouldn't the blinds be an extra layer protecting the skin, not actually being the skin...?