Earth, air, fire, water. Stolichnaya limited edition by Yuri Gorbachev
Advertising Agency: Joe Fish, Beirut, Lebanon
Creative Director: Rami Traboulsi
Art Director: Patricia Yammine
Published: October 2010
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12 Comments
soso
Amazing Art direction!! beautiful layout !!! so fresh...
Too busy in my opinion. There can be a lot of elements in a visual but there has to be some kind of balance, some direction of which your eye should follow. This ad is lacking that.
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Nearly very good. The sum of its parts < than the whole.
Write a wise saying and your name will live forever – Anonymous.
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their is no "V" in wodka...
Never heard of Absolut Vodka?
I liked this better after I saw the TV it supports, which was nicely done.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
no concept. art direction could be better.
no concept, horrible art direction.
Of course there is a concept. I suggest you google Yuri Gorbachev first and his latest 4 elements painting that was commissioned specifically for this special edition bottle.
Earth and water feed the grain, which gains strength from the clean air, while fire represents the passionate spirit of Stolichnaya.
As for the art direction, i would love to see some of your work.
Google the artist Yuri Gorbachev
flojo