Stilgraf: Old Lady

Keep your colors in line.

Advertising Agency: DPZ Propaganda, São Paulo, Brazil
Creative Directors: José Zaragoza, Fernando Rodrigues, Diego Zaragoza, Rafael Urenha, Marcello Barcelos
Art Director: Cícero Souza
Copywriter: Beth Bylaardt
Illustrator: XX
Photographer: Leandro Vianna
Published: April 2011

15 comments

omarjongar's picture
omarjongar
88 pencils

Wrong visual !!, 4 colors must appears in the intersection, So you lose the concept

morse's picture
morse
15853 pencils

You're right.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

UndoRedo's picture
UndoRedo
101 pencils

He's not. Are you blind? The man on the left is C and the other has the MYK. So you loose your point.

sirvan's picture
sirvan
29870 pencils

The INTERSECTION. Duh. Pay attention.

+++

"I love some things, and don't love some other things."

UndoRedo's picture
UndoRedo
101 pencils

The 4 colors appear on the intersection, but since one is off it would never blend like the original picture. U guys are retarted.

dadada's picture
dadada
1719 pencils

omarjonger, the concept still works even if you're right, just to be adjusted.

Everybody is creative, be yourself.

Paul23's picture
Paul23
72 pencils

Very good idea. I love it.

bhuvneshwar.chd's picture
bhuvneshwar.chd
991 pencils

hawk eye concept.
i like it.

"If you are irritated by every rub, how will you be polished?"
— Rumi

XQuantum's picture
XQuantum
63 pencils

I just don't get it, can someone explain it? I'd like rate it o.o'

dadada's picture
dadada
1719 pencils

bad printing could damage your reputation

Everybody is creative, be yourself.

Clowrfe's picture
Clowrfe
18 pencils

great campaign, amazing.

UndoRedo's picture
UndoRedo
101 pencils

Awesome strong concept. The art direction could have been better... not digging the lighting

theghoul's picture
theghoul
32 pencils

That is the problem with this site. Lamers like omarjongar that don't know about advertising giving wrong opinion.

dadada's picture
dadada
1719 pencils

omarjongar says that the intersection between cyan and myk must be CMYK. and he's right.

Everybody is creative, be yourself.

jamesrothenburg's picture
jamesrothenburg
554 pencils

Very nice.

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