Stihl: Trimming
Trimming seems harder without a Stihl.
Advertising Agency: Publicis Conseil, Paris, France
Creative Directors: Olivier Altmann, Hervé Plumet
Art Directors / Copywriters: Yves-Eric Deboey, Mathieu Degryse
Photographer: Marc Gouby
Retouching: Pierrick, sparklink


12 comments
I'm kinda of two minds on this one -- again, you dont have to hit them over the head, but it takes a little too long to realize that's rebar coming out of the concrete: the detail is a little lost.
it was a little different for me. i got the rebar right away, but lagged on realizing the concrete was the shrub. i agree that this one may be reaching too far.
no trouble with that. I prefer the stone trees though.
Stone trees? I think you should have a look at the "leafs" and check the pack shot.
These are really great.
agree. very nice and easy to get
this one is just a "little" better.
Simple ideas are the best !
Its good, but they should have gone ahead and made concrete plants or iron forged shrubs... maybe it would have looked more artsy. This is kind of abstract...
:::MARK3R:::
Love them all, trees one a bit uncool though, otherwise, great campaign.
this is pretty average
The execution is great. Nice ideas, but they are like installations for some art exhibition. Like this I wouldn't mind leaving things as they are, it's art. So why would I make the connection with Stihl to get rid of it?
This subject, and the barbed wire one, gives me a great idea how to keep trespassers out and make it look nice at the same time.
cause it's not targeted to people who see art in these. it's targeted at people who have to spend every saturday afternoon doing things around house instead watching Premier League.
it's beautiful campaign all the way. only that asphalt stands out in a bad way.
lovely stuff.