Ads of the World

Ads of the World™ an All Creative World site

Stihl: Tree

Stihl: Tree
Your rating: None Average: 4.8 (28 votes)

Advertising Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Head of Art: Dave Brady
Art Director: Steve Hansen
Copywriter: Paul Kim

18 Comments

morse's picture 8826 pencils
7

Nice and simple. Message is clear.

What hath God wrought

talkingisfree's picture 1817 pencils

Idea is smart and clean. Like it a lot. Art direction is really bad however.

Jaap Grolleman's picture 6401 pencils

Agree partly on the art direction, could have been more. But love the idea :)

Carlos Garcia's picture 853 pencils
8

Love the idea. Art could be better but the idea is awesome.

CG

mdb1974's picture 383 pencils
2

Hey, here is a brilliant idea. Lets show how your product can destroy a 150 year old landmark.

Billoughsby's picture 5127 pencils

For me, this comment cut this particular ad off at the knees. You're right. It's a negative connotation that is right out front there and in your face.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Chelsey Homan's picture 90 pencils

How fun would it be if the dotted line was actually perforated? And you could just tear the tree in half! I'd get way too much of a kick outta that one.

http://twitter.com/#!/Chelsey_Homan

Anonymous Author's picture 1549 pencils
4

Dotted line as cutter guide = good idea. Image and execution = lazy.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

jackblack's picture 1462 pencils

Not sure if I think it's too simple? Or just brilliant? Ah hell, it's the holidays - it's brilliant!

chamindarathnayake's picture 315 pencils

what a beauty!!!!

Chaminda Rathnayake

Sdb's picture 1374 pencils
7

Lovely and simple execution.

ERROR404's picture 772 pencils

nice idea. terrible choice of a stock photo! cutting off such a beautiful tree is so wrong!

ronstr's picture 130 pencils

@ Chelsey: good thinking!

Jon-Paul Mountford's picture 863 pencils
5

like the idea but the artwork is less than captivating.

Miss Copywriter 22's picture 177 pencils

totally agree with mdb1974 's comment

sureshbabu's picture 562 pencils
piratasolar's picture 151 pencils

definitivamente esto es una porquería. es como vender armas con una foto de Bambi en la mira. a quién se le ocurrió semejante estupidez de poner un árbol tan hermoso y antiguo? no era lo mismo poner un leño? idiots...

shah wali jan's picture 257 pencils

ok Lovely and simple execution.

Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more

Do you need a great new logo?

If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.