Stihl: Sawing

Sawing seems harder without a Stihl.

Advertising Agency: Publicis Conseil, Paris, France
Creative Directors: Olivier Altmann, Hervé Plumet
Art Directors / Copywriters: Yves-Eric Deboey, Mathieu Degryse
Photographer: Marc Gouby
Retouching: Pierrick, sparklink

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SeanMartin's picture

This works *much* better than the "cleaning house" one. Nice Photoshop work, and nice to see it in service to the message.

unaquestionediali's picture
481 pencils

i like the visual even if the concept is not soo good.
anyway, nice campaign.

mark3r's picture
1940 pencils



themark's picture
59 pencils

Nice idea, and copy says it well. But art is 80% there. For example, the concrete bushes just don't look like bushes. This ad with trees has it all coming together perfectly.

Zane's picture
110 pencils

This is very good. The others are not as good, but still nice.

kgeiger's picture
7016 pencils

This one works really well. For the product too.

baconfrank's picture
40 pencils

this is the best of the campaign

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