Stihl: Birds

Goodby autumn.
High power blower.

Advertising Agency: Publicis conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Philippe Boucheron
Copywriter: Patrice Lucet
Assistant ad: Gregory pierrain
Photographer: Léo Caillard
Retoucher: Antoine mairot
Account Manager: Eric Hazout

Published: 
December 2010

18 comments

Jaap Grolleman's picture
Jaap Grolleman
6992 pencils

Classic advertisement, in the sense that something different in the shape of something else - to get the message across. It's simple and it works.

Lazarus's picture
Lazarus
1536 pencils

Nice.

morse's picture
morse
17002 pencils

Nothing special but works.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

luispiter's picture
luispiter
2756 pencils

ehhhh i dont like...

CuriousPencil's picture
CuriousPencil
4225 pencils

I do like a nice piece of gentle thought like this. Linking in the sight of migratory birds with the seasonal obsession with tidiness is smart. Now those OCD gardeners will be reaching for the Stihl as soon as they see a pigeon.

Janae's picture
Janae
385 pencils

simple but good realisation. some the leafs even look like birds.

Roger Keynes's picture
Roger Keynes
5498 pencils

Nice idea. But kinda soft for the Stihl brand - from an Oz perspective.

The Jobless Writer
Will Think for Salary

bubur's picture
bubur
38 pencils

ironi

Wassalam,
Bur!

Geimima's picture
Geimima
824 pencils

it works to me. those leafs are leaving as autumn pass by. nice copy.

life is a playground

jackblack's picture
jackblack
2342 pencils

Going south is exactly where this idea is going.

shah wali jan's picture
shah wali jan
257 pencils

i agree with morse nothing special

Sdb's picture
Sdb
1362 pencils

nice art direction..

Braveheart's picture
Braveheart
112 pencils

Is Goodby Autumn followed by Crispin Winter and AKQA Spring?

daloprete's picture
daloprete
50 pencils

good

gorgor7's picture
gorgor7
30 pencils

simple&clever

MidasTouch's picture
MidasTouch
1024 pencils

Beautiful picture (y)

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

dean viii's picture
dean viii
1686 pencils

eh

salil.sharma's picture
salil.sharma
2424 pencils

i love it
awesome for me
rocking art director & designer.
carry on guys.

Designer Don't Do Different Things
They Do Things Diffidently

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