Stella Artois: Sun

Welcome to 1366. Over 600 years ago, people saw the world with different eyes. They believed that the flaming sun was extinguished each night when it sank in to the sea. So when the beer export took off from Leuven, it was seen as a heroic act to be a sailor onboard the ships. We still believe today what they believed back then. Perfection has its price.

Advertising Agency: Lowe Brindfors, Stockholm, Sweden
Creative Director: Matthew Bull
Copywriters: Hakan Engler, Johan Holmstrom, Mats Brun
Art Directors: Rickard Villard, Tim Scheibel, Johan Tesch, Kalle dos Santos
Illustrator: Matte Painter
Photographer: Jean-Marie Vives
Via: Advert-Eyes

10 comments

dhamorim's picture
dhamorim
449 pencils

Muito foda.

DarkSide's picture
DarkSide
1068 pencils

Very original approach.
Like it a lot, the art is good to.

k-rocka's picture
k-rocka
428 pencils

Fabulous art direction. Captivating.

jsptrck404's picture
jsptrck404
437 pencils

gorgeous looking ad. and interesting to boot. bravo.

| think small |

fractalrene's picture
fractalrene
1506 pencils

Now, that's art direction. Bravo.

Yao's picture
Yao
4 pencils

Despite the negative comments on the other two ads I like the idea of people in 1366 that had no knowledge of many of the things we know now and still ventured into that big bad world to get the ingredients to brew their beer. Maybe a bit forced but still cool. And love the Art Direction.

Albondiga's picture
Albondiga
96 pencils

Love it

trans galactic's picture
trans galactic
85 pencils

what a brilliant image n art direction...........n copy too of course..........

angelbuer's picture
angelbuer
12 pencils

Great ARTWORK= Great ADS

kai539's picture
kai539
244 pencils

nice idea, nice art

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