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Stamps campaign, Monkeys

Published/Aired: 
March 2007
Description: 

The law for the conservation of the rain forest has been in the dead letter file for 13 years. Premonition?
Bureaucracy kills nature. Demand approval for preservation laws of the rain forest.
www.sosma.org.br

Advertising Agency: F/Nazca S&S, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Marco Monteiro
Copywriter: André Kassu
Illustrator: Lobo

Comments (4)

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Highest Rated

Vicky's picture
Vicky
Activity Score 375

Great idea, Great art direction, these one makes me envious...

Joseph Campbell's picture
Joseph Campbell
Activity Score 230

Wow. I am blown away by the art direction and the illustration. Where can I find this wunderkind, Lobo? The idea itself is pretty straightforward, if not bland: demand that lawmakers stop dicking around. This is a perfect example of an art director saving the creative team's ass.

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I've decided I hate signatures.

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

Let's hope he can save the entire rain forest, too, while he's at it.

FANTASTIC ART DIRECTION.(and I rarely type in all caps)

Rog's picture
Rog
Activity Score 6082

It's all about the art direction.
That's why it fails.

>>>> That's not an ad. THIS is an ad.

Vicky's picture
Vicky
Activity Score 375

Great idea, Great art direction, these one makes me envious...

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