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Published/Aired: 
February 2007
Description: 

IT put India on the world map. But who put IT on the Indian map? Today, IT accounts for 21.3% of India'stotal exports.
TATA Consultancy Services
Truly Global
www.tcs.com

Advertising Agency: FCB Ulka, Mumbai, India
Creative Director: Simon Hayward
Art director: Tushar Mahajan
Copywriter: Ryan Sequiera
Photographer: Sandeep Mhatre

Comments (6)

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Highest Rated

JPWrites's picture
JPWrites
Activity Score 238

Visually arresting. Never seen this before. A low tech idea for a high tech industry. This is really, really good. A great ad that will get read, and will get the point across.

chintan ruparel's picture
chintan ruparel
Activity Score 1516

very good art...and copy is very crisp, to the point... exceptional work
cheers!

~ old habits die hard, older ones never do ~

JCHS's picture
JCHS
Activity Score 67

wow nice visual.

mikelite's picture
mikelite
Activity Score 1031

tsk tsk. same line structure as the currency one.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

Again, not as effective as the currency one for me, 6/10

justpassingby's picture
justpassingby
Activity Score 1368

too godamn busy

JPWrites's picture
JPWrites
Activity Score 238

Visually arresting. Never seen this before. A low tech idea for a high tech industry. This is really, really good. A great ad that will get read, and will get the point across.

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