St Matthew-in-the-City: Wine

The Gospel. Truth?

Advertising Agency: M&C Saatchi, Auckland, New Zealand
Executive Creative Director: Todd Waldron
Creative Director: Paul Taylor
Art Directors: Rene Van Wonderen, James Bowman
Copywriters: Ben Pegler, Leon Hayward
Retoucher: Woody, The Lounge ()()


iT-iS-i's picture
1721 pencils

i don't have words for this...

:: Put your ears against the ground so i can walk over what you heard::

Guest's picture

no comments for this

alexander_bickov's picture
3281 pencils

This idea may cause a conflict

naneenya's picture
4 pencils

While this may prove to be controversial, I also believe that it shows creativity and fresh thinking. And, even if it makes people angry, people will remember that name. Success, no?

shahidali's picture
4069 pencils

what do u want to associate with?
advertisement is not just about remembering. we all remember hitler.


naneenya's picture
4 pencils

True - but not all advertising is equal. What is the point of this campaign? It seems to me that when a campaign is so blatantly controversial, the agency/client WANTS it to stir people. Guaranteed, this agency knows what they're doing. It's a good sign if your campaign gets talked about, even if that talk is not praise.

bayron1989's picture

Yo de ti, no utilizaría imagenes religiosas, siempre generan polémica en cualquier cultura. Eso depende tambien.

CurryJ's picture
955 pencils

Dangerously scandalous...

I think; therefore I am

Guest's picture

What's it advertising?

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