SRV: Beehive

SRV: Beehive

Advertising Agency: Publicis Helsinki, Helsinki, Finland
Creative Director: Anthony Wolch
Art Director: Sami Anttila
Copywriter: Tomi Winberg
Photographer: Thomas Herbrich

Your rating: None Average: 4.3 (11 votes)

Comments

Submitted by sumsum on Thu, 2008-04-03 02:21.

i like the visual but there's a problem with the meaning of the line. I'm think bees are not the typical constructors. as ants or beavers...
i got the meaning but showing beavers rebuilding a tree would work better...

Submitted by Dzsoi on Thu, 2008-04-03 04:31.

Beavers rebuild trees? That's new to me...

Submitted by sumsum on Thu, 2008-04-03 05:38.

no of course they dont! that was just an unfunny suggestion to communicate the line:)

Submitted by Inverted on Thu, 2008-04-03 04:54.

Bees are some of the most andvanced builders in the insect world!

Submitted by Davosk on Thu, 2008-04-03 06:22.

These are wasps.

triqaziz's picture
Submitted by triqaziz on Fri, 2008-05-09 08:47.

Please check againg the insect, its a flying ant not a bee

Tariq Aziz

oligofree's picture
Submitted by oligofree on Thu, 2008-04-03 03:15.

Beauty

--
It's My Job To Keep Punk Rock Elite

Submitted by icanlan on Thu, 2008-04-03 03:19.

The visual is very good, and perfect performance, but because lack of the recognization on the SRV company, I don't know the meaning that the creative expresses.

Submitted by davidsehar on Thu, 2008-04-03 03:39.

Breathtaking Execution
Copy?

David Sehar

everartz's picture
Submitted by everartz on Thu, 2008-04-03 03:50.

this is a very beautiful image, LOVE IT....
--
Everartz

Olafski001's picture
Submitted by Olafski001 on Thu, 2008-04-03 04:03.

i want to go on holiday where they made that picture

- Here I should have written something smarter -

Submitted by shahid.h on Thu, 2008-04-03 04:06.

poor copy.

Submitted by Disco Munky on Thu, 2008-04-03 07:29.

Are they saying that they are an enviromentaly friendly company or just saying that if they were wasps (great natural builders) then they are like SUPER wasps?

Like the image but like people have said, the copy could use a bit more elaboration to clarify the idea.

Nice.

Submitted by jamespatrick101 on Thu, 2008-04-03 11:36.

a different kind of __________ (fill in the blank). boooooooring. next.