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Agency Network: 
Published/Aired: 
September 2010
Description: 

Print advertisment created by Y&R, Australia for Spring Valley, within the category: Non-Alcoholic Drinks.

Where spring comes from
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Advertising Agency: George Patterson Y&R, Melbourne, Australia
Executive Creative Director / Creative Director: Ben Coulson
Creative Director: Jim Ingram
Art Director: Paul Meates
Copywriter: Evan Roberts
Producer: Natalie Loveridge
Agency Producer: Sam Joy
Retoucher: Toby Pike
Photographer: Andreas Smetana
Account managers: Mathew Cummings, Matilda Hobba, Damien Miller

Comments (11)

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ivan's picture
ivan

Check out the TV ad posted earlier as well: http://adsoftheworld.com/media/tv/spring_valley_spring_fever

Billoughsby's picture
Billoughsby
Activity Score 5144

This series works beautifully. The TV was inspired. --They're doing everything right. Kudos

That's it.

s1bs's picture
s1bs
Activity Score 397

Nice.

Ivan, I like what you've done with the place...

ivan's picture
ivan

Thanks! More small changes to come soon.

CUTIEPIE's picture
CUTIEPIE
Activity Score 347

Agreed its great :D

eminenz's picture
eminenz
Activity Score 73

Wonderfully conceptualised and executed

silvi's picture
silvi
Activity Score 4172

Nothing new

Guest's picture
Guest

The only confusing thing for me is the line - "Where spring comes from".

The ad depicts the product coming from spring/nature not the other way round.

Beautiful visual but that part throws me.

Dzsoi's picture
Dzsoi
Activity Score 8528

Who put that fcking mountain in my glass?! Seriously, I like it, looks tasty in a strange way - best execution because of that juicy waterfall.

Guest's picture
Guest

Can you tell me about the music for this ad? It reminds me of and Elvis song.

Guest's picture
Guest

perspective of the leaves at the base is wrong.

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