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7 comments

Guest's picture
Guest

I cannot see the idea.

Guest's picture
Guest

this ad is basically a creative who just read a photoshop tutorial in how to make cool stuff. whatever to these ads.

qd's picture
qd
20 pencils

really?
nobody gets that the smoke coming out of the head creating the images and linking to the magazine comes as a result of the magazine's content blowing the reader's mind? and the cool images are not just cool, but the magazine content that relates to what male and female readers want to see? daz what i got when i saw the visual AND the line.

Bob08's picture
Bob08
749 pencils

The magazine blows the model mind. But the only sport that blows is golf in a night landscape with a lipstick and a jogging girl. I'd say too little for SportWeek, better for SportWeak.

Guest's picture
Guest

looks like it's blowing her hair than her mind. i thought it was a crazy shampoo ad at first.

dlue's picture
dlue
342 pencils

ad template:
1 part over used ambiguous cliche
1 part cheesy effect
1 part dark background to make it look serious
top it off with logo in the corner

cheers,
dlue

Guest's picture
Guest

c'est vraiment trop fort ce travail
j'adore ce travail

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