Blow your mind.
Advertising Agency: McCann Erickson, Milan, Italy
Executive Creative Director: Marco Cremona
Creative Director: Gaetano Del Pizzo
Art Director: Timur Kulenovic
Copywriter: Daniele Agliata
Photographer: Zona 13
Published: April 2009
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6 Comments
weak concept suitable for dying print.
Better than the Woman one. More sports in this case.
Some details to improve: the airplane (it has no meaning being not a war game adv) and the combing of the model (for sure not a sportman).
very good art direction.
But this ad has been done and done and done...
easy to say "art director".
cliche, and direction doesnt blow my mind either
TOO LITERAL!!!
Just to make it nice to call it's an ad? ohhh dear.