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Sport Factory Outlet: Books

Sport Factory Outlet: Books
Your rating: None Average: 6.9 (28 votes)

George W. Bush has fallen off the bicycle more than once.
Protect your head with a bicycle helmet.

Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf
Art Director: Grit Wolany
Copywriters: Markus Ruf

14 Comments

J.Zdaniuk's picture 74 pencils

I think these would work better as "Drink Responsibly" ads or "Yes. Our beer/booze is THAT Good" ads. (Since he is a brain damaged (reformed) alcoholic.

What the Puck am I doing here?

Tinglow's picture 614 pencils

Heehehehe..I like the whole idea. I think its a really fresh and creative take.

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It comes just like that!

laserbeak's picture 103 pencils
Tinglow's picture 614 pencils

I appreciate your efforts laserbeak, but these are just ads which have bush in common. Huh! That was far away from being smart, Wanna-be Intellect. I just thought it was bold and out of the usuals for a sport brand to use Bush as 'Dumb Ambassador'. And if nothing hits you Narcissist, my opnion is safe on democratic patents.

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It comes just like that!

laserbeak's picture 103 pencils

No Tinglow, it's not merely that all these ads have Bush in common. These are all ads that disparage the American President in order to sell a product. It's clearly not "bold and out of the usuals" for brands that have nothing to do with politics to use negative and belittling caracatures of Bush in their ads. To the contrary, it's been done. Over and over and over. That's why your remark that this ad is "fresh" is completely off base and ignorant. And note, my argument isn't of a political nature, it's about the essence of good creative—originality. And Tinglow, if you want to split hairs and use the argument that this ad is original because a "sport brand" has never used Bush as a "Dumb Ambassador" before, then you just don't get it and probably never will. Oh, and a vintage can of spray mount to anyone who can tell me what the hell Tinglow's last sentence means.

Adzipper's picture 8 pencils

I think what he is trying to say is that, his opinion is safe on democratic grounds. Ok, now tinglow if im right, please say it. I need the can. Kidding Laserbeak! But i feel it is fresh in its own right. Though they have used bush a lot of times, this one feels fresh. And i really like the composition. Simple and neat.

Tinglow's picture 614 pencils

Oh yes adzipper, you said it right. But it also was a taunt to the dumb republicans. My friend Rene got it. Anyway, I suggest you better claim your can. *Winks*

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It comes just like that!

Rene Fractal's picture 1430 pencils

I think these would be great for democrats.

Tinglow's picture 614 pencils

Ehehe...Smart and true.

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It comes just like that!

picktokyo's picture 1410 pencils

What? I think this is nonsense.

laserbeak's picture 103 pencils

Tired. Cliche. Something I'd expect from a student.

Senhora Kolossa's picture 493 pencils

what the fuck. seems to be a students work.

me myself and irene's picture 1246 pencils

this is the very easy way that goes: let's take someone well known (preferently someone people hates) and show him doing/saying something embarassing.

agree with laserbreak and senhora kolossa. student work.

iambusy's picture 1661 pencils
8

hahaha....ambush

busy.

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