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Umber Jamber's picture
Umber Jamber
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You know, the Economist ads are smart. And they're popular, because they assume you're smart and they don't care if you don't get it. Because an economist read would get it.

This ad is not copying anything. The first poster has no idea what he's talking about. Apparently the years of economist ads went unnoticed by that person.

This is a great example of an established campaign continuing the dialogue. Yes, you have to know the economist campaign to get it. And no, that's not a bad thing.

If you don't get the spoon reference, well, then this ad is not for you.

(And no, it's not a Matrix reference.)