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Sponsor: Ping pong
Tired of starting defeated? Support Turkish Sports to eliminate the financial difficulties.
Advertising Agency: Concept, Istanbul, Turkey
Creative Director: Niyal Akmanalp
Art Director: Deniz Demirbas
Copywriter: Ozlem Uckun
Illustrator: Umut Dizdar
Photographer: Ozan Cakmak
Published: May 2008
Comments
nice idea, baaaad photo.
Concept is one of the "hot" agencies locally. I like their work, especially the campaign they did for the left-wing newspaper Cumhuriyet. But this is not one of their best jobs.
I am surprised I never saw this campaign.
*** KIRMIZI ODULLERI ***
nice idea.
really old and totally done by Nike AND Adidas in the early nineties. Sorry?
the concept is good, but I take sometime to understand...
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www.correa.carbonmade.com
huh.. how does one cast a shadow that fits perfectly on a table and the ground?
DONE FOR TVE (SPANISH TELEVISION) WHEN WAS THE MATCH BETWEEN PORTUGAL AND SPAIN. They did with the map...same...and very old !
I got to say tis ain't new - the added advantage concept - Nike, Addidas in the 90's. Can someone find the link?
No matter wat you do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a fcuk.
Maybe you should check it on joelapompe.net
Honestly, I don't see any harm in taking inspiration from great ideas to sell concepts (how could an agency says it has "stolen" an idea?)
there's no harm; but in our line of work they say we are only as good as our last work, and that means it has to be something that is fresh, relevant, bla, bla - but fresh, new, are important.
No matter wat you do,
33% of the people will love it,
33% of the people will hate it,
And the rest won't give a fcuk.
One suggestion. Maybe the line would sound better with "Starting with a disadvantage?" or something like that.
More sport-oriented, isn't it?
.............................
Not all who wander are lost.
HAHAHA
There is something wrong.
It doesn´t make sense.
This viusal would make that game easier...
Bad photoshop work. The table looks like it's hovering 20cm above the ground, shadows are way off, not enough action on the players. Ouch.
www.storytellerscreative.com
the idea is nice, but the execution is the worst i've seen in a while...
That is a giant ball, the shadows are incredibly wrong and the look is awful.
I dont like to criticize, but the execution here is very bad...
Would 'ave been better if the copy read,"Let's turn the tables, to our advantage.Donate generously for a sporting Turkey!
Great with words, as usual, Vinay. Get in touch.
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