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Highest Rated

Guest's picture
Guest

not in open

chintan ruparel's picture
chintan ruparel
Activity Score 1516

wow, this is cool... bt isn't d logo a bit too small?

~ old habits die hard, older ones never do ~

fersvax's picture
fersvax
Activity Score 1239

WOW, it's beautiful, and Chints, a logo is NEVER too small.

FER.

copywriter.txt's picture
copywriter.txt
Activity Score 828

Chints, you are the client? :)

chintan ruparel's picture
chintan ruparel
Activity Score 1516

hehehe

~ old habits die hard, older ones never do ~

Radoslav Minchev's picture
Radoslav Minchev
Activity Score 288

:))
--
not freedom like a shopping card

--
It's my job to keep punk rock elite

Sick-of-adS's picture
Sick-of-adS
Activity Score 250

Outstanding... This is very good..

hadrianapolis's picture
hadrianapolis
Activity Score 733

Nice!

msred's picture
msred
Activity Score 491

very good.

popdistortion's picture
popdistortion
Activity Score 1592

The best Knorr ad ever (which isn't that difficult to achive).

Joe76's picture
Joe76
Activity Score 772

wow!

ellehcimeo's picture
ellehcimeo
Activity Score 3516

this one makes my heart dance with joy.

pneuburg's picture
pneuburg
Activity Score 251

The best I've seen on this site in a long time. Kudos to the creative team.

pjn

crackerjack's picture
crackerjack
Activity Score 20

ok
but a similar thought was used for stimorol chewing gum in south africa:
http://www.bizcommunity.com/Article/196/18/12843.html
my virgin post - yay
thanks for a rad site!

Dick Huges's picture
Dick Huges
Activity Score 937

ops... you're right... it's like the same shit...although this one is way better then the gum one.

Ney Frances's picture
Ney Frances
Activity Score 660

dick this ad is made with formula!
how can you aprove it?
I´ve seen it millon times for millon products!

is there life before death?

justpassingby's picture
justpassingby
Activity Score 1368

its nothing like the chewing gum one.
whats chewing gum and water have to do with each other? this one is alot more relevant.

how do you sell an idea like that to a client though?? "we promise you that once we shoot it it will look like a fish"

theassailante's picture
theassailante
Activity Score 234

this is nice.. but maybe the logo should be at the bottom?

msred's picture
msred
Activity Score 491

i thought the same.. perhaps centered.

mikelite's picture
mikelite
Activity Score 1031

oh yeah, that's the one thing that's wrong with this. it's the position of the logo!

Cunha's picture
Cunha
Activity Score 6

Wow... very good!

eman's picture
eman
Activity Score 22

ver good idea

Dick Huges's picture
Dick Huges
Activity Score 937

My name is Dick Huges and I really approve this ad. Nice.

greycells1's picture
greycells1
Activity Score 82

beautiful!

Besha's picture
Besha
Activity Score 295

excelente!

copywriter.txt's picture
copywriter.txt
Activity Score 828

An award winner. And, mostly important (who a im trying to fool), talks with the consumer.
My bet: Gold Lion.

Ney Frances's picture
Ney Frances
Activity Score 660

after imagine of lego been awarded grand prix anything can!

is there life before death?

Ney Frances's picture
Ney Frances
Activity Score 660

sometimes i can´t understand why people creativly speaking like this dumb ads!!! this is photoshop at its best, but where´s the twist? where´s the conccept! i´m not judging if it sells or not! cause it really talks with the consumer! but there´s not creativity on it! sorry guys! 5/10

is there life before death?

bubblestheclownfish's picture
bubblestheclownfish
Activity Score 614

Ney - let's not lose sight that at the end of the day does the CONSUMER connect with the ad? From a CONSUMER P.O.V. this is a brilliant ad. The logo/pack placement sucks, and could be a little bigger, but the general public would love this ad. It really is a well photoshopped piece, visually perfect in balance, and a nice twist on the category.

copywriter.txt's picture
copywriter.txt
Activity Score 828

I smell envy.

Ney Frances's picture
Ney Frances
Activity Score 660

i smell shalow

is there life before death?

Scam Detector's picture
Scam Detector
Activity Score 1048

What's your problem? You never got hired by a real agency because your book is sh*t?

Ney Frances's picture
Ney Frances
Activity Score 660

two gold lions is my problem!

is there life before death?

Scam Detector's picture
Scam Detector
Activity Score 1048

Congratulations, good on you.
But what is all the bashing of this ad about? The concept is clear enough, it looks really good but will never win a gold. Happy now?

This site is about ads from around the world. I find it very interesting to see what goes on in countries where budgets are extremely low but clients are still as demanding as in Europe or the States.

Ney Frances's picture
Ney Frances
Activity Score 660

Good point! Totally agreed with your statement, but as i said in the first comment i´m judging creativity, not being pollitical! But you´re right, why be so rough on some guys! Sorry for all the bad words! Nice discussion thou! Catch ya later!

is there life before death?

instinctive traveller's picture
instinctive tra...
Activity Score 189

"where´s the conccept! i´m not judging if it sells or not! cause it really talks with the consumer! but there´s not creativity on it!" ARE YOU FOR REAL? http://kettleandmug.blogspot.com

Ney Frances's picture
Ney Frances
Activity Score 660

actually i´m creative for real! and i´m copy! if your are Art director this is the bomb! ut for me is s***t! I hate transformers!

is there life before death?

copywriter.txt's picture
copywriter.txt
Activity Score 828

Just because you are a copywriter the best ads have to be alltype? For me an good ad must carry a great idea and execution.

Ney Frances's picture
Ney Frances
Activity Score 660

so where´s the good idea?

is there life before death?

tyraptos's picture
tyraptos
Activity Score 74

I like this ad.

Tyra

Manu's picture
Manu
Activity Score 16

The art direction is just great I agree that the logo could be better positioned

Radoslav Minchev's picture
Radoslav Minchev
Activity Score 288

Clear message... prefer not to comment the rest :}

--
not freedom like a shopping card

--
It's my job to keep punk rock elite

Ney Frances's picture
Ney Frances
Activity Score 660

agreed! it´s only a clear message! but there are some guys who really love it!

is there life before death?

drizae's picture
drizae
Activity Score 503

I love this ad, especially for the fact that it's for a fish cube!
Very choice, even though it's done with the whole "things that look like other things" which our CD is teaching us to get away from. It's still visually fantastic!

Fail Harder.

nvane's picture
nvane
Activity Score 26

It's good, but Ive seen that lots of times allready - The composition with water and fish.

poisonivy1409's picture
poisonivy1409
Activity Score 42

great idea! i love it! :-)

kandi's picture
kandi
Activity Score 204

wow! like it! Simple.

picturejockey's picture
picturejockey
Activity Score 658
Rog's picture
Rog
Activity Score 6082

Cute. Got me in.

>>>> That's not an ad. THIS is an ad.

me thinks's picture
me thinks
Activity Score 722

Killer-diller.

chimie's picture
chimie
Activity Score 156

why I have to ask always this:
is this ad a scam? :-)
I will be surpised if there would be a campaign for this product...
However, brilliant!

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