SPIT Extra Strong Fixings: Sumo

SPIT, extra strong fixings.

Spit is an international brand that provides professional fixing solutions. The campaign highlights the robustness of Spit products through 3 strong and funny visuals that express the brand competitive advantage.

Advertising Agency: Euro RSCG 360, France
Creative Directors: Hugues Pinguet, Stéphane Morel
Art Director: Quentin Delachaux
Copywriter: Stéphane Le Frapper
Retouchers: Quentin Delachaux, Adrien Bénard, Jean-Philippe Camus
Art buyer: Isabelle Baud
Account Supervisor: Arnaud Thizy
Images Bank: Corbis, Getty

17 comments

Hadrons's picture
Hadrons
5743 pencils

Funny image.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Spanky's picture
Spanky
4898 pencils

Extra weak photoshop.

everartz's picture
everartz
7611 pencils

i agree, the photoshop isnt the best here

| Everartz |

GonzoGoesToBitgurg's picture
GonzoGoesToBitgurg
114 pencils

3 sinks in one bathroom??? That's what's really weird about this picture!

It looks dead. It smells dead. Yet it's moving around... That's interesting.

Adsolute's picture
Adsolute
32 pencils

Like the concept. but retouching is 3/10

MK6778's picture
MK6778
36 pencils

I like the sumo and gorilla best. nice idea. Photoshop just ok.

TimothyJ's picture
TimothyJ
35 pencils

My favorite

Tilbin Thambi's picture
Tilbin Thambi
189 pencils

Nice Concept, But Lacking little in the design direction

dinesh dixit's picture
dinesh dixit
31 pencils

a very good grip on creative

brenda2012's picture
brenda2012
3 pencils

Love the concept, so unusual. The retouche and photoshop work are both very good. Congrats !

Moumoune's picture
Moumoune
12 pencils

Amazing, I was totally strike by this pic. Nice work !

Andrej Troha's picture
Andrej Troha
613 pencils

Wonder what would some armpit tickling do...

andylefty's picture
andylefty
4533 pencils

Funny and cute.

Mayi92's picture
Mayi92
143 pencils

I like this one more than the others!

purshotham's picture
purshotham
455 pencils

Funny ads sales the products..

MindDrift's picture
MindDrift
1117 pencils

Why are there two sinks in one bathroom?

krazy's picture
krazy
153 pencils

Creative!

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