Spid: Baby, 1

Spid will look after your baby. But not that baby.

Advertising Agency: DDB New Zealand

Executive Creative Director: Toby Talbot
Creative Director: Adam Kanzer
Art Director: James Conner
Copywriter: Christie Cooper
Director of Photographer: The Collective Force
Photographer: The Collective Force
Production: Our Production Team
Retoucher: Gordon Moir
Account Manager: Sophie Martignier

November 2009


bobby666's picture
1460 pencils


satrianee's picture
3748 pencils

Something wrong with the visual message. In a babysitting ad, if there is one baby, I am ready to accept the adult as the "sitter"... And this one in pictures is not a proper one. Can't explain well but don't like it.

Moonwalley's picture
9 pencils

Come on guys and girls. Thats nice. Sure definatelly not for fathers cose as a father I hate it. But as a man...that works:)

daniel ieraci's picture
daniel ieraci
333 pencils

This one's so wrong its right.

copycomoelcopi's picture
822 pencils


Guest's picture

leaving the idea beside (which i neither like nor really get) the horrid thing about this is: it's an advertisement for a photographer. and yet rarely in my life have i ever seen a worse photographic-niveau than this.

silvi's picture
4172 pencils

No hablo mucho inglés, será por eso que no alcanzo a entender bien el mensaje. Alguien me explica?

Guest's picture

This is absolutely inappropriate. The gay is looking at dirty pictures in front of a baby and the stain on the floor looks like sperm????!!!! Get out of here!

Honest Dave's picture
Honest Dave
233 pencils

I agree

F.Abboud's picture
218 pencils

Silvi Hola, la idea aquí es jugar en la palabra bebé, lo que significa que su hijo, así como su proyecto en la publicidad, de modo que el individuo desempeña en la idea de que no puede ser tan bueno en el cuidado de un niño, pero cuando se trata a la fotografía publicitaria que es el mejor!
Por cierto, no sé el idioma español, pero he usado la herramienta Lenguaje de los servicios de Google Translate para escribir esta respuesta :)))

silvi's picture
4172 pencils

Hola F. Abboud. Entendí perfectamente tu explicación y ahora sí tiene sentido para mí esta campaña-.
Now i get it! I perfectly understand your explanation. Thanks!

F.Abboud's picture
218 pencils

Actually I like the headline :)) funny and bold ;)

Guest's picture

Very funny

rolling.stone's picture
2740 pencils

copy has double meaning, one is funny

while 2ndly they are trying to say that, as every CD, AD consider their assignment their baby, spid will look after that baby


~ Quite obviously, I have gathered no moss ! ~

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