Ads of the World is a commercial advertising archive and community showcasing the best and most interesting creative work worldwide. More
We want your brains!Check out the AotW-R Creative Competition
Deadline extended till Dec 15!
Subscribe
Sountex hearing aid: Speaker
When things don't sound the way they should.
Agency: Leo Burnett, Singapore
Creative Director: Steve Straw
Art director: Allen Ng
Copywriter: Cheelip
Illustrator: Felix Wang
Comments
Is anybody in?
Now that didnt sound the way it should, fantastic designs, love to see
ads where the freedom to freak out is well used.
... me no likey.
there seems to be a lot more potential than these.
These are quite nice but aren't they a bit too funky for the target audience?
n by target audience you mean?...
A sweet campaign. But the art direction for the ad could be pushed a lil further. Intelligent strategy tho
Seems nice...But I remmeber a tv commercial with a simmilar idea like this. On the film we see distorted sound waves coming from everywhere. So they were not comig in smooth soundwave shapes. And this black guys enters to his living room, turns his stero on and the perfect sound waves come alive, they flow on the air with the perfect shape. I can't recall the brand... but it may be B&O or something.
I think it was Bose. Was definitely better than this.
But I love the idea,I mean it`s really like this.
this idea is fantastic, I can imagine a tv adaptation of this material.
Post new comment