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Skeleton, 1

Agency: 
Published/Aired: 
March 2009
Description: 

Print advertisment created by JWT, Brazil for SOS Mata Atlântica, within the category: Public Interest, NGO.

The devastation of one species devastates others.

Advertising Agency: JWT Sao Paulo, Brazil
Creative Directors: Mario d'Andrea, Roberto Fernandez
Art Director / Illustrator: Pedro Izique
Copywriter: Christian Fontana

Comments (8)

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Highest Rated

capywriter's picture
capywriter
Activity Score 5509

what about showing several animals of the same devastated species (as skeletons) hunting, killing, eating... another still living species (not as skeletons) The one being killed should be a species that actually depends on the devastated species to maintain its own existence...

Hey, just an idea...

Guest's picture
Guest

Somebody told me what hell is this!?
www.vamosfalarmal.com.br

Guest's picture
Guest

obviously a spider made out of other species' bones.
Like it!

Guest's picture
Guest

it doesn't work... the art is ok, but the idea is totally wrong

Guest's picture
Guest

1/10....want to impress Cannes judges ???????

sold's picture
sold
Activity Score 3305

forced

Guest's picture
Guest

LOL, everyone’s a critic here.....
half the comments i find are over critical and submitted by guests
and those with accounts have nothing to show for their creative genius...

capywriter's picture
capywriter
Activity Score 5509

what about showing several animals of the same devastated species (as skeletons) hunting, killing, eating... another still living species (not as skeletons) The one being killed should be a species that actually depends on the devastated species to maintain its own existence...

Hey, just an idea...

hoangtrung2912's picture
hoangtrung2912
Activity Score 2

nice thank

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