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SOS Mata Atlântica Foundation: Stamps campaign, Animals

SOS Mata Atlântica Foundation: Stamps campaign, Animals
Your rating: None Average: 10 (2 votes)

Current conservation projects guarantee the survival of one species: The moth.
Bureaucracy kills nature. Demand approval for preservation laws of the rain forest.
www.sosma.org.br

Agency: F/Nazca S&S, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Marco Monteiro
Copywriter: André Kassu
Illustrator: Lobo
Published: January 2007

5 Comments

drizae's picture 508 pencils

Really nice to see different copy used in each ad.

Fail Harder.

Rog's picture 6110 pencils

So clever, it's dumb.

>>>> That's not an ad. THIS is an ad.

me thinks's picture 722 pencils

Yep,works for me.

purplesimon's picture 481 pencils

I like it but there's a part of me that questions the copy line: Bureaucracy kills nature. Demand approval...

The reason I have a problem with this comes back to the use of the word bureaucracy,
because where I come from legislation is a level of bureaucracy. So in a sense it make no sense.

But somehow I still like it.

elmikel's picture 1153 pencils

This is cool! nice art direction!

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