Sophie Calle: Balloon
Advertising Agency: SantaClaraNitro
Art Directors: Theo Rocha, Sofia Costa Pinto
Creative Director: Santa Clara
Account Director: Valéria Segala
Photographer: Daniel Klajmic
Production: Deluxe Photo
Advertising Agency: SantaClaraNitro
Art Directors: Theo Rocha, Sofia Costa Pinto
Creative Director: Santa Clara
Account Director: Valéria Segala
Photographer: Daniel Klajmic
Production: Deluxe Photo
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4 Comments
I dont understand this campaign :)
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
This is one exhibition I wouldn't mind seeing.
But as for the ad... Undecided on the image. I always wonder why galleries don't always use a preview of the artists work.
It works as a good reference and a 'teaser'.
The copy is great... "how will you feel?" very interactive and appropriate to the exhibition.
Yeah, if they are not showing works in an ad, they are saying that the exhibition isn't worth watching.
me neither