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Sony Widescreen TV: Man
Advertising Agency: Assyria, Beijing, China
Creative Directors: Wendy Wang, Chen Lei, Tom Li
Art Director: Chen Lei, Tom Li
Copywriter: Wendy Wang
Photographer: Chen Lei, Tom Li
Published: June 2007
Comments
i will not buy
copywriter
OXYGEN mumbai
Early to bed, early to rise, work like hell and advertise
This has been done by Cheil Communications for a tv brand also. Next!
Old idea,bad excution~
it would be much better if they use a cute dog or cat to excute the idea, now it's more like a scary picture than a good ad.
想结交写在国外的中国设计师，希望有机会学习下我是中国人，我的邮箱zld_sheji@sina.com
ya se hizo, identico!!!
Link? Thanks..
No hay tiempo to lose!
Ivan!!!...Come on!!!!
This has been done!!!
Ok, I got the point. I will be more selective from now on!
Then, how will they learn?
>>>> That's not an ad. THIS is an ad.
whats happening to this site? Is it a recycling depot?
Done million time before !!!
Old! And disgusting!! And not too well executed!
_______________________________________
MADVERTISING - tales from a very strange industry
DONE.
TO.
[edited by admin for foul language].
DEATH!!!!
btw, nice unibrow!
nice use of a unibrow
Been done for McDonalds! Everyone in the world knows this
This is ridiculous! Done years ago for a widescreen TV and picked up its weight in metal. Blatant rip off!
Sack the CD and the team.
scary! not nice!
"to purr or not to purr... that is the question..."
It won a gold lion in... 1997 : 10 years ago !!!
Shame on them.
Actually it has been done already 3 times, including one for Sony in 1998. You can see all here :
http://mapage.noos.fr/joelapompe2/rightframe6.html
Yours
joe
www.joelapompe.net
Brilliant! When it was done for McDonalds, That is.
so old
I did this same execution for Fuji. In 1991.
It was also in CA and One Show a couple years after that.
And done countless times after that.
I saw this before, Please do not take old ideas
deles pena publicar esa pieza.
que pena, que falta de creatividad.
que descaro
Yappppi, This is better than the other one.
....Method in madness....
NOOOOOOOOOOOOOOO!!!!!!!!!!
ok, this has been done so many times. this same ad for a different client won an award at the new york festival about 6 years ago.
this agency copied a lot ideas and executions that won awards b4!!!
Shame on me. We are chinese. How come??
http://mapage.noos.fr/joelapompe2/assets/wide1997gold.jpg
ORIGINAL : Samsung wide screen TV - 1997
Source : Cannes Archive Online - Gold Lion !!!
Creative Director : Jeong-Sik Lee, Copywriter : Jin-Hwan Bae,
Art Director : Woon-Ick Son,
Agency : Cheil Communications (Korea)
old idea, next..
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