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Sony Noise Canceling Headphones: Classifieds ads

Sony Noise Canceling Headphones: Classifieds ads
Your rating: None Average: 5.5 (2 votes)

Advertising School: Academy of Art University, San Francisco, USA
Copywriter/Art Director: Ciaran Parsley

Comments

novel's picture 190 pencils

what's this!?

::son of mount malang::copywriter of matakreasi
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::

::son of mount malang::
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::

ivan's picture

Ads placed in the classifieds section.

Bruno's picture 18 pencils

kak!

Beatboxer's picture 1523 pencils

The idea is very nice, but it was badly executed. Real bad. Why 3 classifieds with the same message? Where's the logo? Where is the 'professional' (or 'semi-professional', at least) look? :P

And the writing... (...)

A. J. SMITH's picture 2850 pencils

I agree with you on the writing, especially on the second two. But by saying 'where's the logo?' and 'where's the 'prefessional' look', you are entirely missing the point. It is supposed to look like a classified ad, how many of them have logos?

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It's only an ad.

bknowlden's picture 3431 pencils

Agreed.

A. J. SMITH's picture 2850 pencils

The top one works, because it looks like it is actually trying to make a feature of the noise sourcies a selling point. The next two are just saying noise/sony and not convincing. Looks to me like one good idea, lazy campaign follow through.

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It's only an ad.

MarceloG's picture 826 pencils

As I said before, on the Forums, I really liked it. Clever idea.
______________
In God I trust

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