Sony NEX 5: A little professional, Fashion

Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Creative Director: Steve Back
Art Director: Nils Eberhardt
Copywriter: Steve May
Art Director: Justin Carew
Photographer: Andreas Bommert
Retoucher: Marc Sterne
Published: 2010

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Guest's picture

Muy bueno. El detalle de la nariz genial!

Miss Copywriter 22's picture
Miss Copywriter 22
175 pencils

Trust me , holding a huge or a small camera doesn't make the photographer look this uncomfortable !! (squashed nose...sheesh)

ek kanya's picture
ek kanya
814 pencils

real SLRs are NOT uncomfortable.

am an advertising junkie | read my flog at

pez's picture
1795 pencils

OK. Hope the can upload this image in best quality... more if we're talking about a camera :)

JustinCarrasquillo's picture
549 pencils


loVin's picture
4 pencils

idiotic concept....


Waheed's picture
47 pencils

The idea is good only if you know cameras

Guest's picture

I like the copy. I think only one would do, making it a campaign sucks. Exact same pose, exact same situation, exact same facial expression, exact same shit. they just changed the person. SAME SHIT.

RadoubleJu's picture
152 pencils

very nice concept.. execution could have been better

Make it simple..

aji pam's picture
aji pam
94 pencils

not yet - solve the "professional" part well

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