Sony NEX 5: A little professional, Fashion
Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Creative Director: Steve Back
Art Director: Nils Eberhardt
Copywriter: Steve May
Art Director: Justin Carew
Photographer: Andreas Bommert
Retoucher: Marc Sterne
Published: 2010


10 Comments
Muy bueno. El detalle de la nariz genial!
Trust me , holding a huge or a small camera doesn't make the photographer look this uncomfortable !! (squashed nose...sheesh)
real SLRs are NOT uncomfortable.
am an advertising junkie | read my flog at http://www.desicreative.com/forum
OK. Hope the can upload this image in best quality... more if we're talking about a camera :)
Awesome!
http://www.jecphoto.com
idiotic concept....
loVin
The idea is good only if you know cameras
I like the copy. I think only one would do, making it a campaign sucks. Exact same pose, exact same situation, exact same facial expression, exact same shit. they just changed the person. SAME SHIT.
very nice concept.. execution could have been better
yet empty
not yet - solve the "professional" part well