Don't forget the milk

June 2008

Print advertisment created by Saatchi & Saatchi, Australia for Sony, within the category: Electronics, Technology.

Sony In-Car Audio Together with Bluetooth presents “Hey Sweetie, Don’t Forget the Milk.” Enmore Rd. Mike & the Mrs Live at the Crossroads. Friday 6.30 pm to 6.33 pm.
Hands free conversations through your sound system.

Advertising Agency: Saatchi & Saatchi Australia
Creative Director: Steve Back
Art Directors / Copywriters: Vince Lagana, Steve Jackson
Illustrators: Ken Taylor, Daymon Greulich

Comments (9)

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RoodDood's picture
Activity Score 46

I have to say reminiscent of the stuff done by aquent recently.

But having said that, it's still a pretty interesting take on the product.

andrej dwin's picture
andrej dwin
Activity Score 937

even though the illustration/art direction is extremely good, the movie poster (or whatever this is) idea is too overdone.

AdArena: Sex Sells

Swiss's picture
Activity Score 39

Good one!

dico's picture
Activity Score 332

Really great art direction but i agree, the idea is not really new.

daydream's picture
Activity Score 21

they all look really nice. but this one looks a little too grand theft auto.

CreepingFeature's picture
Activity Score 244

What's the relevance? Just using the movie poster style for style's sake?

mlsman5000's picture
Activity Score 128

They're in the style of concert posters. Because you can chat through your stereo the words of the conversation a billed instead of concert details.

I'm rather jealous of these.

sparky's picture
Activity Score 454

really nice art direction...

ssguixi's picture
Activity Score 213

I digg it cos i live next to this RD...

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