Sony Bravia: Pink

Sony Bravia: Pink

Advertising Agency: Cerebro Y&R, Panama City, Panama
Creative Director / Copywriter: Jorge Heilbron
Art Director: Alberto Weand
Illustrator: Antonio Valdes
Published: September 2007

Your rating: None Average: 6.4 (11 votes)

Comments

bad advertising for a great screen

Olafski001's picture

i like this
original
eyecathching
nice work!

- Here I should have written something smarter -

Only now I realised that the group of color squares actually reffer to the name of a movie. Maybe it's because movie tittles have different translations worldwide. I like it, even though it took me a long while to understand it.

I like it, very interesting approach. Really makes you think of the clean various colors you'd see on Bravia screens. Simple, well done.

Best use of swatch library I've ever seen.

elgrecones's picture

it is really eyecatching, and it is a very good work...

but it will take sometime to forget and surpass the first bravia ads...

muy buena sobre todo la pantera rosa

Very diferent, fresh

Reminds me a little this:

http://www.tolib.com/20688.html

(The Comex campaign)

the_capywriter's picture

I actually don't get the idea that there are so many shades of the same colour in these. All I see is a few shades, being copied and pasted... It should really contain a lot more different shades...

david ogilvy's picture

clever. fresh. visually interesting. very good
good 'pop culture' reference

watt???